Company brand downloads

Description:
A simple, clear design is an easy way to keep your company's design clean. It is very helpful to always have a simple, clear manual where work with individual graphic elements is defined. Every company should also offer the option to download the basic logo for public use.

Links:
https://blog.jirichlebus.cz/2021/07/21/15-tipu-pro-tvorbu-vyborneho-online-logo-manualu-nebo-grafickeho-pruvodce/

Keywords:
using brand, brand manual, company design

Motivation:
use of the logo by the public, which will not have poor resolution or other deformation

Requirements/Prerequisities:
graphic designer, UX/UI designer, web designer/coder

Level:
concret: specific best practice (e.g. use microservice)

Application domain:
Medicine/Healthcare, Education (Technology enhanced learning), Data science (analysis & visualisation), Industry (Production), Mobility, Energy, Software engineering

Main phase:
Generic: Design/Plan

Related literature:
https://www.czechdesign.cz/

In which projects do/did you use this practice?
in company project

Graphic Designer

6–10 years of experiences
Masaryk University

1. How do ​you rate the potential benefit for your projects? 5
2. How often are you using that practice? 4
3. What is the effort to introduce the practice in your project upfront? 4
4. What is the effort to apply the best practice in your project daily basis? 4

Questions 1, 3 and 4 (1 = Low, 5 = High)
Question 2 (1 = Never, 5 = Always)

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